Too Good to be Late

Have you ever missed your train because you thought that you haven’t packed enough things in your suitcase or, have you ever waited for a product’s price to drop even further and it got sold out? I am sure it has happened to many of us. Humans tend to over-scrutinize everything in life. Good ideas often get converted into dead ideas because of the delay in their launch, especially when it comes to a new business. Many productive applications for the COVID pandemic remained unaware of, until COWIN took over the market. It was too late for the ideas then and it is too late for many of the ideas now because of the prevailing competition amongst the entrepreneurs in society.

The right way to go about executing an idea for an entrepreneur is to first set up the prototype design, second to share the developed model with friends and family to seek validation, third to sell the progressed product or service within small scale groups to calculate the metrics and fourth to finally launch the product after 3-6 months before it is too late and a similar idea sets foot in the community.

Pharmaceutical, diagnostics, and technology companies usually lag when it comes to establishing themselves for mankind. Most of their time is taken up in overanalysing or overcomplicating the product that has already been accomplished.

“Overthinking is the art of creating new problems out of the ones that never existed in the first place.”

Steps at the right time to anticipate the challenges and losses that can be faced if the idea is not brought into the market. The right strategy is projected and marketed within the right time frame before it is too late. Make sure that your idea that has the potential to be fruitful isn’t too good to be late.